CollisionCast

MSO Podcast: Gearing Up For 2021

DJ Mitchell, vice president and co-owner of MITCHCO, discusses his goals for 2021 and which trends he is keeping an eye on. 

VISION: Creating a Yearly Marketing Plan

In this episode of marketing expert Megan Williams' monthly podcast, she breaks down how to create a yearly marketing plan for collision repair shops. From knowing your market and competition, to how your budget will play into the plan, roll into the New Year ready to market your business.

How I Did It: Staying Busy in a Pandemic

Sheryl Driggers, co-owner of Universal Collision spoke to FenderBender about how her technicians are staying up to date on training and how her shop has managed to add an all-new tech position. 

How I Did It: The Second Part of Hiring Your No. 2

This is Pt. 2 of MSO owner Kevin Rains talking about how he hired his chief operating officer, Keith Foster. Rains discusses his thought process in selecting Foster, the arrangements they've made to forge a working relationship, why it's worked so far, and more, including general information about his growing multi-shop operation.

How I Did It: Hiring Your No. 2

This is part one of MSO shop owner Kevin Rains talking about how he hired his chief operating officer, Keith Foster. Rains discusses his thought process in selecting Foster, the arrangements they've made to forge a working relationship, why it's worked so far, and more.

VISION: Common Marketing Mistakes and How to Avoid Them

In this episode of marketing expert Megan Williams' monthly podcast, she discusses common marketing mistakes collision repair shop owners can make and how to avoid them.

How I Did It: PPP Loans, Your Taxes, and More

Brad Mewes, principal at Supplement Advisory, discusses the impact PPP loans could have on your taxes this year, as well as how he approaches the "puzzle" of collision repair shop taxes each year.

How I Did It: Navigating the Pandemic

Matt Thornton, owner of Parks Royal Body Works in Boise, Idaho, discusses marketing, training, and sanitizing during the pandemic. 

MSO Podcast: Being in Business with Family

In this episode, DJ Mitchell, vice president and co-owner of MITCHCO, discusses the benefits of owning and running an MSO with his father.

Vision: Changing Your Marketing Strategy With the Seasons

In this episode of her monthly podcast, collision repair shop marketing expert Megan Williams discusses how to tweak your marketing strategies with the changing seasons.